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It’s easy to overlook a crucial element when optimising your funnel.…unless you have a step-by-step framework or a checklist that will help you maximise your conversions on every stage. Like this one by Darius Contractor, growth engineer at Dropbox: 1. Initial access: 1.1. There is a pressing issue that needs to be resolved immediately for the user. 1.2. It’s crystal clear how the product relieves the user’s problem, and the product itself speaks directly to the pain point. 1.3. You can get in without much effort if you take advantage of a tempting offer (like a personal invitation). 2. Landing page: 2.1. High quality (not stock-looking) images and attractive visual design. 2.2. Logos, verified customer endorsements, and Secure Sockets Layer (SSL) certificates are all trust signals. 2.3. Easy-to-follow structure that prioritises clarity and action. 2.4. Attractive incentive offered in exchange for a simple registration process. […]
Key Insights from Boomerang’s Analysis of 250,000 Emails Boomerang’s analysis of 250,000 emails provides valuable data-backed insights into what makes […]
Key Pinterest Insights: Unlocking the Power of Visual Content Pinterest has emerged as a powerful platform for visual content, driving […]
To review, YouTube receives more than 4 billion daily views. A video’s chances of being viewed on YouTube increase by […]
How Typeform Leveraged an NPS Survey to Gain Critical Insights and Reduce Churn With over one million users, Typeform is […]
How this guy took an API side project to over 250 Million daily requests with a $0 marketing budget…
Finding the right person to market an API can feel like searching for a unicorn. Why? Because it’s a rare […]
What can you do to make people on Twitter retweet everything you post? So, here are the rules: 1. Navigate to Buzzsumo’s “Influencers” section, then “Twitter Influencers.” 2. Conduct a keyword search. 3 Jot down all the Twitter names and usernames. 4 Select “Twitter’s Advanced Search” 5. Type in each Twitter handle separately: When referring to “people,” either 5.1. “people” and “mentioning these accounts” or 5.2. “people” and “to these accounts” Six, look up “raving sharers” in your niche, and you’ll find them here. You should daily follow one thousand people. This experiment found that approximately 25% of those you follow will also follow you back. SocialQuant is a programme that can do that for you automatically (they have a 14-day free trial). Can you recommend any other resources?
To make it easier for users to purchase Sol’s product, SJO.com added a link on its thank you page. The […]
The process of optimising your sales funnel can be tedious, and it’s easy to overlook critical details. …unless you have […]
