To review, YouTube receives more than 4 billion daily views.
A video’s chances of being viewed on YouTube increase by 154% among women and 64% among men if its thumbnail stands out.
Ninety percent of the highest-rated videos on YouTube all have unique thumbnails.
Follow these steps to make your own unique thumbnail:
To begin, visit Canva.
Two, pick “use custom dimensions” (right-top).
Third, feed in a resolution of 1280 pixels wide by 720 pixels high.
Four, post a still image or screenshot that serves as a preview of the video’s content.
Five, insert your company’s logo and some explanatory text.
Select “My Videos” in the menu.
Seven, choose the “Edit” button.
Afterward, go to “Custom Thumbnail” and edit the image.
Advice from the pros. If you want the best possible outcomes:
Make Google Ads with a variety of images (your potential thumbnails) and see which ones get the best results. Take the best option.
Source: https://neilpatel.com/blog/4-quick-wins-to-increase-your-youtube-engagement/