Website Optimization

57% of mobile users will abandon your website if it takes more than 3 seconds to load

73% of mobile internet users say that they’ve encountered a website that was too slow to load. 57% of mobile […]

57% of mobile users will abandon your website if it takes more than 3 seconds to load Read More »

A case study on how a data-driven analysis of 2M keywords and a small trick turned into the #2 position on Google

A data-driven examination of 2 million keywords found that using exact match keywords in a domain name was the most

A case study on how a data-driven analysis of 2M keywords and a small trick turned into the #2 position on Google Read More »

+58% increased usability (5 data-driven facts)

According to numerous studies: 1. Before deciding which area of a web page to focus on, consumers spend an average

+58% increased usability (5 data-driven facts) Read More »

Ever wanted to convert visitors of your landing page into email subscribers at a 100% rate? Here’s a case study…

Sign-up forms are developed for email lists. If you could get an email without a landing or opt-in page, you’d

Ever wanted to convert visitors of your landing page into email subscribers at a 100% rate? Here’s a case study… Read More »

How this solo-founder managed to grow his company from $0 to $5K MRR in a year, by investing $0…

Ukrainian solo founder Sergey Zuev launched a couple of unsuccessful businesses. He then switched tactics and used only personal funds

How this solo-founder managed to grow his company from $0 to $5K MRR in a year, by investing $0… Read More »

A story on how Pokémon GO achieved Product Market Fit

On July 1st, 2016, there were no Pokémon GO players. After only two weeks, they had 28.5 million DAUs. During my research into their phenomenon, I learned that they had already achieved Product Market Fit two years before releasing their product to the public. Google’s April Fools’ Day joke in 2014 was the catalyst for the entire event.  Within weeks of its release, the video had amassed over 6 million views (16 million in 2014).  There are over 16,000 comments (feedback from potential customers) on this video. BTW, Dropbox did the same thing.  They faked a product video to collect email addresses before actually making the product itself. Invaluable guide to finding Product Market Fit before ploughing resources into making a physical product. Source: https://mashable.com/article/john-hanke-pokemon-go#tXAsB8q4wmqg

A story on how Pokémon GO achieved Product Market Fit Read More »

This popular and easy trap decreased sales by 40%…

In general, you know that the less resistance there is, the more conversions there will be. MECLABS reduced the number

This popular and easy trap decreased sales by 40%… Read More »

Johnathan outranks his Google Adwords competitors, even if his keyword bid is lower. Here’s how…

Johnathan Dane, a PPC expert, revealed his method (which did not involve A/B testing) for significantly reducing the cost per

Johnathan outranks his Google Adwords competitors, even if his keyword bid is lower. Here’s how… Read More »

How do you break through a creativity wall? Have a look at these 60K Facebook Ad examples from every industry…

You’re trying to get your next split-testing experiment for Facebook ads up and running, but you’re having trouble. What’s that

How do you break through a creativity wall? Have a look at these 60K Facebook Ad examples from every industry… Read More »

Internationally, there are 9x more smartphone users than in the US (1.6B vs. 188M)

Only 15% of SurveyMonkey’s revenue came from outside the United States in 2010. After 5 years, we’re at 45% (17

Internationally, there are 9x more smartphone users than in the US (1.6B vs. 188M) Read More »

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