Website Optimization

57% of mobile users will abandon your website if it takes more than 3 seconds to load

73% of mobile internet users say that they’ve encountered a website that was too slow to load. 57% of mobile users will abandon your website if it takes more than 3 seconds to load.   Source: blog.kissmetrics.com Username Password Prove …

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A case study on how a data-driven analysis of 2M keywords and a small trick turned into the #2 position on Google

A data-driven examination of 2 million keywords found that using exact match keywords in a domain name was the most predictive of high Google PageRank. A willing Tim Soulo opted to try it out. With an eye on search engine …

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+58% increased usability (5 data-driven facts)

According to numerous studies: 1. Before deciding which area of a web page to focus on, consumers spend an average of 2.6 seconds scanning the entire page. 2.Your headline has roughly one second to grab a reader before they scroll …

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How to piggyback on the most shared trending content? Here are the instructions and a free tool …

A strong team is the foundation on which to build a successful enterprise. It’s incredibly challenging to attract and retain top talent. Tony’s first startup was plagued by the same issue: he despised and feared his team. With the second …

How to piggyback on the most shared trending content? Here are the instructions and a free tool … Read More »

#1 simple team building secret ($1.2B study)

A strong team is the foundation on which to build a successful enterprise.  It’s incredibly challenging to attract and retain top talent. Tony’s first startup was plagued by the same issue: he despised and feared his team. With the second one, he resolved to construct it properly by employing a straightforward strategy for fostering cohesive groups. He used this strategy to grow Zappos into the $1.2 billion business it was when Amazon bought it in 2009. Professionalism was not his top priority after launching his first company. The drive and enthusiasm are paramount. He required a method to eliminate workers who were only interested in the salary. Here’s what he did: he started compensating workers who resigned with $2,000 each. Potential employees can be quickly eliminated from consideration by asking one simple question. In other words, you want to know if they can provide examples of when they went above and beyond in their previous positions. For proof that they put in effort beyond what is expected of them, ask for concrete examples of their work. My favourite question to ask when interviewing candidates is “Give me specific examples.”  For me, it’s been a game-changer. Source: https://medium.com/the-mission/success-isn-t-all-about-money-why-zappos-pays-its-employees-to-quit-7cc3594a9732

Ever wanted to convert visitors of your landing page into email subscribers at a 100% rate? Here’s a case study…

Sign-up forms are developed for email lists. If you could get an email without a landing or opt-in page, you’d have a perfect conversion rate for new subscribers. The following methods can theoretically deliver email messages: Card for Generating Leads …

Ever wanted to convert visitors of your landing page into email subscribers at a 100% rate? Here’s a case study… Read More »

How this solo-founder managed to grow his company from $0 to $5K MRR in a year, by investing $0…

Ukrainian solo founder Sergey Zuev launched a couple of unsuccessful businesses. He then switched tactics and used only personal funds to take his startup from zero to $5,000 monthly recurring revenue (MRR). His method was as follows: First, he learned …

How this solo-founder managed to grow his company from $0 to $5K MRR in a year, by investing $0… Read More »

A story on how Pokémon GO achieved Product Market Fit

On July 1st, 2016, there were no Pokémon GO players. After only two weeks, they had 28.5 million DAUs. During my research into their phenomenon, I learned that they had already achieved Product Market Fit two years before releasing their product to the public. Google’s April Fools’ Day joke in 2014 was the catalyst for the entire event.  Within weeks of its release, the video had amassed over 6 million views (16 million in 2014).  There are over 16,000 comments (feedback from potential customers) on this video. BTW, Dropbox did the same thing.  They faked a product video to collect email addresses before actually making the product itself. Invaluable guide to finding Product Market Fit before ploughing resources into making a physical product. Source: https://mashable.com/article/john-hanke-pokemon-go#tXAsB8q4wmqg

This popular and easy trap decreased sales by 40%…

In general, you know that the less resistance there is, the more conversions there will be. MECLABS reduced the number of clicks required to complete a purchase, but revenue fell by 40% as a result. What they ended up doing …

This popular and easy trap decreased sales by 40%… Read More »

Johnathan outranks his Google Adwords competitors, even if his keyword bid is lower. Here’s how…

Johnathan Dane, a PPC expert, revealed his method (which did not involve A/B testing) for significantly reducing the cost per click. Second, multiply CTR by a factor of 3. Third, rank higher than them despite having a lower keyword bid. …

Johnathan outranks his Google Adwords competitors, even if his keyword bid is lower. Here’s how… Read More »

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