Social Media Marketing Hacks

Larry Kim made an image that compared Facebook Ads and Google Display Ads. It was seen by more than 10 million people and picked up by 10,000 news outlets. He told them his super-simple recipe for going viral: 1.Only one […]

With the help of this study framework, they were able to double the overall conversion rate of the site... When you are looking for a long time: 1.Your business changes over time. 2. Your website's text is written by more […]

The Place is a modern dance centre with 300 seats in the middle of London. Since it's a studio stage, where you sit doesn't make that much of a difference. So, they charged the same price for all tickets, even […]

You've probably seen studies that show how adding video to a landing page makes it more likely that people will buy something. But it doesn't always work the same way. Here's a reason you might not have thought of. Brian […]

How are you? Susan Su from 500 Startups sent an email to their 48K subscribers. Within 24 hours, the open rate was three to four times higher than average, going from 16 to 22% to 66%. You know the secret, […]

Headlines can improve conversions by a lot, lower the cost per acquisition, and bring in more money. If you have good ideas for headlines, it's worth it to do A/B testing over and over again, forever. If you don't, here […]

Alex Turnbull from Groove talked about how they get people who read their blogs to sign up for a free trial. 1.First, they get blog readers to sign up for emails by: a) Free eBooks (conversion rate of 1% to […]

Your product or service is great, but people are leaving. And you have no idea why. Have you ever felt this way? If yes, this is a big reason why they might leave... According to multiple studies: 1. 41% of […]

[Start/Stop/Build/Grow/Join/Learn/Discover] ... [Sick/Troubled/Worried/Confused] ... [You/Your/Me/My] ... [What/Need/Free/Save/Try/(insert number here)] ... [Why/Get/Find] ... [Now/Before/Instantly/Today/Ends]   For example: For example: FIND OUT HOW YOU CAN GET RID OF SICK CALL-TO-ACTIONS BEFORE THEY EAT ALL YOUR PROFITS - GET A FREE TEMPLATE ON […]

If you have ever tried to sell consumer goods and failed miserably, this could be why... 1. 85% of all consumer sales are made by women. Boom! 2. Ninety-one percent of women think that marketers don't get them. It means […]