Facebook

They analyzed 100M headlines. Here are the TOP 5 phrases that gained the most Facebook engagement…

Headlines can improve conversions by a lot, lower the cost per acquisition, and bring in more money. If you have good ideas for headlines, it’s worth it to do A/B testing over and over again, forever. If you don’t, here …

They analyzed 100M headlines. Here are the TOP 5 phrases that gained the most Facebook engagement… Read More »

[research] The most shared articles on Facebook have this trigram: “X pictures that”. On Twitter: “the science of”.

Buzzsumo took three-word phrases from the titles of 1 million random stories from top publishers and made them into trigrams. Here is the list of top performing trigrams in terms of social shares on Facebook: #7. you should never #6. …

[research] The most shared articles on Facebook have this trigram: “X pictures that”. On Twitter: “the science of”. Read More »

Adding “Facebook Login” on a checkout page decreased revenue by 3% [case study]

BliVakker.no did something very interesting. They wanted to make it easier for people to buy things, so they added “Facebook Login” to their checkout page. #1. Login via email. #2: Same as #1, plus you can sign in with Facebook. …

Adding “Facebook Login” on a checkout page decreased revenue by 3% [case study] Read More »

How to 10x your organic reach on Facebook (my wow study)

Facebook’s organic impact of 1% to 3% stinks. It’s a waste of time and money to try to get more fans. Up until yesterday, I thought so. Yesterday, I saw that 32% of the people who follow me on Facebook …

How to 10x your organic reach on Facebook (my wow study) Read More »

TOP 5 insights after analyzing 1.6 billion Facebook ad impressions

They looked at 1.6 billion times that Facebook ads were seen. Then, we put together this list of tips on how to get the most out of your Facebook ads: 1. Narrow down the people you want to reach to …

TOP 5 insights after analyzing 1.6 billion Facebook ad impressions Read More »

This setting alone helps to generate over 700% higher conversions from Facebook Ads…

AdEspresso looked at how more than $100 million was spent on ads and found that “Desktop Newsfeed” has a Cost-Per-Click that is 1.5–6 times higher than “Audience Network” and “Mobile Newsfeed.” Scoro chose to do this as part of their …

This setting alone helps to generate over 700% higher conversions from Facebook Ads… Read More »

A story on how Heineken Brazil gained 1 million new Facebook Fans just by 1 post…

In 2012, the Heineken Brazil Fan Page started a real-time campaign called “One Like One Balloon” that became very popular. The idea behind the campaign was to respond to every new Page Like by blowing up a green balloon and …

A story on how Heineken Brazil gained 1 million new Facebook Fans just by 1 post… Read More »

A simple quest by Daniel Weber increased traffic from a Facebook page by 16 times (real story)

One of our wonderful community members, Daniel Weber, was nice enough to share his growth hack with us. He relaunched a website for a fast food joint and purposefully left in several misspellings. Then he announced it on Facebook, saying …

A simple quest by Daniel Weber increased traffic from a Facebook page by 16 times (real story) Read More »

8 smart tricks to 9x your FB engagement…

Is there a free way to increase the exposure of your Facebook posts and advertisements? You need to increase interaction (views, comments, and shares). How? Here are 8 effective strategies on this, as suggested by several studies: 1.posts with graphics …

8 smart tricks to 9x your FB engagement… Read More »

They analyzed Facebook’s most engaging videos and found these 4 insights…

BuzzSumo looked at the top three thousand most popular videos on Facebook. This is what they uncovered: 1.An audience’s number is not the only factor in the success of highly interactive video. 2. TOP 3 calls to action: 2.1Click “Like” …

They analyzed Facebook’s most engaging videos and found these 4 insights… Read More »

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