Email

An email with a one-word subject “Changes” generated 3x higher open rate [case study]

How are you? Susan Su from 500 Startups sent an email to their 48K subscribers. Within 24 hours, the open […]

An email with a one-word subject “Changes” generated 3x higher open rate [case study] Read More »

A CTA that answers the question: “What’s in it for me?” converts into emails over 13-26 times better [case study]

Yo, check this out: Sumo.me went through over 39 million sign-up forms, and the bottom 25%—those boring ones like “Sign

A CTA that answers the question: “What’s in it for me?” converts into emails over 13-26 times better [case study] Read More »

How AppVault (B2B platform) managed to boost their email open rates by 5 times…

You’ve probably heard that tossing your first name into the subject line of an email boosts open rates, right? Well,

How AppVault (B2B platform) managed to boost their email open rates by 5 times… Read More »

When users start with easy fields (dropdowns), they input their email 31% more often [study]

Truckers Report ran a pretty cool experiment. They tested two one-page sign-up forms: Form 1: Just asked for an email.

When users start with easy fields (dropdowns), they input their email 31% more often [study] Read More »

Will your email fall into your recipient’s spam folder? Find out with this free tool.

Wanna avoid the dreaded spam folder? 👀 Before you hit send on that email blast, you gotta run it through

Will your email fall into your recipient’s spam folder? Find out with this free tool. Read More »

Did you know that in order to get the highest response rate, your email length should be …

Boomerang looked at more than 40 million emails to find out how long the best email should be to get

Did you know that in order to get the highest response rate, your email length should be … Read More »

Mike Bonadio boosted his email outreach rate 2.5 times through this 2-step email outreach formula

Mike Bonadio ran two email outreach experiments, and here’s the tea: Method 1: Just a straight-up pitch—no fluff, just “Here’s

Mike Bonadio boosted his email outreach rate 2.5 times through this 2-step email outreach formula Read More »

2 highest-opened cold email subject lines. One of them shows 86.6% open rate.

Yo, ever hit 86.6% of peeps on a social network organically? Yeah, me neither. But guess what? Email did that

2 highest-opened cold email subject lines. One of them shows 86.6% open rate. Read More »

How they generated $3,386 in sales from subscribers who never opened their emails…

Invino was about to yeet their list of 78k subs who hadn’t even peeked at an email. Instead of trashing

How they generated $3,386 in sales from subscribers who never opened their emails… Read More »

Research found that this important thing increases your revenue from emails by 47%…

When crafting emails, it’s easy to get tunnel vision on that one killer call to action (CTA) that’s supposed to

Research found that this important thing increases your revenue from emails by 47%… Read More »

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