I’ve discussed numerous case studies where a simple word swap led to a dramatic improvement in conversion rates.
Another study to spark fresh ideas and motivate you to succeed is what I have to share with you today. 😉
Through the use of the A/B test, they were able to boost conversions by 55%.
Here’s the test:
Control: Affordable, Easy-To-Use Web-Based Contact Manager (CRM)
Variation 1: Get an Easy-To-Use Web-Based Contact Manager (CRM)
Variation 2: 10,000+ Businesses Use Our Web-Based Contact Manager CRM)
Variation 3: Focus On Your Sales and We’ll Organize Your Contacts
Variation 4: The Quickest & Easiest Way To Organize Your Contacts
The results showed that variation 4 had the most successful headline, increasing conversions by 55%.
Source: surgelabs.com