Social Media Marketing Hacks

Stop tracking users immediately after the 45-second mark to the 1-minute mark. Bounced users won’t be tracked by the cookie […]

A blog post that hasn’t received much attention or garnered many links may be hurting your site’s credibility and should […]

In order to target the right customers, it’s important to narrow your audience down to specific demographics. Consider that your […]

If you’re designing a user interface, you’ll inevitably run into states with no data, where the user can’t do anything […]

Should you promote your mobile app to people who only use a desktop computer? Do you offer an app exclusively […]

Directness in ad copy can increase click-through rates by providing readers with additional information before they click. To write in […]

Sending a user a text message or email with a link to a specific piece of content in an app […]

When people click on your Facebook ad, take them straight to your app’s page in the app store. An individual’s […]

Make sure the links users receive for referral promotions have a deep link to an app install journey when you’re […]

The challenge of deep linking from social media platforms is exemplified by Instagram, which doesn’t allow users to hyperlink anything […]