Branding Archives

Only 2% of sales occur at a first meeting. How many meetings should you have to boost your sales by 40 times?

Alright, let’s break this down: If you’re hoping to boost your sales, the cold, hard truth is that one-and-done meetings […]

Intercom’s Glow-Up: The Power of “Jobs-To-Be-Done” Let’s spill the tea on how Intercom transformed from confusing to crushing it. When

Cheggit Out: How Optimizely’s Simple Change Boosted Conversions by 300% Sometimes, the smallest tweaks can lead to the biggest wins.

The Social Media Revolution: From Megaphone to Two-Way Street 🚀 With the rise of social media, the entire game of

Steal a Move From Old-School Marketing and Growth Hack Your Social Media Game! 🎯 Who says the classics can’t work

How to Use Google and Simple Tools to Land PR Gold 🚀 Getting media coverage for your startup doesn’t have

Standing Out Among Competing Solutions When potential customers are searching for alternatives, your goal is to make sure you’re the

How to Nail a Customized Twitter + Email Campaign for Maximum Impact 🚀 Want to get on someone’s radar and

The Elevator Pitch: Mastering the Art of Quickfire Biz Breakdowns 🚀 Let’s get real: how many times have you heard,

The Magic of “FREE” in Marketing 🪄 No cap, the word “FREE” is like pure marketing gold. But let’s get