80% end up purchasing (study)

If you’ve ever run an online shop, you know the heartbreak of seeing those “sold out” pages drive visitors away, never to return. 💔 That’s a missed bag, for real. But So Suzy Stamps cracked the code on turning this around—with just one tiny tweak.

They threw in a simple opt-in form on their sold-out pages: “Enter your email to be notified when this item is back in stock.” And guess what? 80% of people who signed up for the email ended up buying the item when it was restocked! 🤑

It’s like magic, right? You’ve already got folks interested—just keep ‘em hooked. Adding this feature to your shop could seriously level up your conversions. If your e-commerce software isn’t on it yet, try out the InStockNotify app and start snagging those sales for free. 💥

Boom. Now, go turn that “sold out” into sold! 🔥

Source: www.bigcommerce.com

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