According to research from the University of Pennsylvania on New York Times readers, content that hits hard on emotions is way more likely to go viral. Here’s the breakdown on how different emotions boost the chance of becoming the most-shared content:
- Anxiety: +24%
- Awe: +34%
- Anger: +38%
Predicting Popularity by Emotional Resonance:
- Surprise Factor: +16% (Content that’s unexpected or surprising has an extra edge)
- Interest Level: +29% (If it grabs attention, it’s got staying power)
- Practical Value: +33% (Content that’s genuinely useful or provides real-life value tends to spread like wildfire)
So, when you’re crafting your next piece of content, make sure to inject it with some serious feels and practical takeaways! That’s the secret sauce to making it share-worthy! 🌟🔥
Source: conversionxl.com