Here’s a dope template for content marketing that shows you how material turns into customers:
Attract the Right Audience:
- Articles
- Blog Posts
- Assessments
- Info Graphics
- Podcasts
- Thought Leadership
- White Papers
- Videos
- News and Press
- Tips
- Industry Webinars
- Industry eBooks
Generate Leads:
- Training Lessons
- Assessments
- Solution Videos
- Frameworks
- Learning Worksheets
- Points of View
- Solution Pages
- Presentations
- Sales Decks
- Virtual Events
- In-Person Events
Build Your Brand:
- Buying Guides/Product Guides
- Product Evaluation Tools
- Product Talks
- Case Studies
- Testimonials
- Fact Lists
- Free Trials
- Comparisons
- Product Marketing
- Sales Training
- Virtual Classes
Convert to Customers:
- ROI Measurement Tools
- ROI Case Studies
- Detailed Evaluations
- Product Demos
- Custom Workshops
- Tailored Sales Support
- Custom Executive Presentations
With this roadmap, you can see how content moves through stages and transforms into real business results. 🌟
Source: www.quicksprout.com