TOP 3 emotions that make you share the content (research)

According to research conducted by the University of Pennsylvania on New York Times readers,…

Probability of becoming the most-shared content by eliciting strong feelings:
1. Anxiety: +24%
2. Awe: +34%
3. Anger: + 38%

Predicting the most popular content based on its emotional resonance:
Unexpectedly high: +16 percent
Interest rate is +29%
Lastly, the utilitarian value increases by 33%


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