Starting your own blog? It’s a grind, for sure. Takes serious time to crank out long-form content, or ya gotta drop some cash to get someone else to do it.
But yo, before I peeped what the Curata crew pulled off, I was right there with ya.
They used 3 different sources to whip up 24 blog posts:
- In-house squad
- Agencies/Freelancers
- Guest bloggers
And here’s how they stacked up in the social shares game:
- In-house team: About 110 shares per post.
- Agency/Freelancer: Around 250 shares per post (2.27x more).
- Guest Blogger: Roughly 320 shares per post (2.91x more shares).
Looks like your average study, right? But nah, there’s more to it:
- Guest posts cost ya nothing
- You save mad time not having to create content yourself.
- They send you free traffic straight to your blog.
- Guest posts snag 2.91x more shares (probably ’cause the author’s hyping their own stuff).
So, are you down to host some guest posts on your blog? 🖋️
Source: www.curata.com