TOP 10 most effective marketing tactics for B2B by The Content Marketing Institute and MarketingProfs…

Check out these top 10 B2B marketing strategies from a survey of 1,820 North American marketers:

  1. In-Person Events: 69% – Nothing beats face-to-face interactions.
  2. Webinars and Webcasts: 64% – Virtual events are a close second.
  3. Videos: 60% – Engaging and versatile content.
  4. Blogs: 60% – Classic and still super effective.
  5. Case Studies: 58% – Show off your success stories.
  6. White Papers: 58% – Detailed, in-depth content.
  7. Research-Based Content: 58% – Data-driven insights are key.
  8. eNewsletters: 58% – Regular updates to keep your audience engaged.
  9. eBooks: 55% – Comprehensive guides that provide real value.
  10. Microsites: 54% – Specialized sites for targeted campaigns.

These methods are killing it in the B2B space! 🚀

Source: https://contentmarketinginstitute.com/

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