Bid Optimization By Time

Optimize your bids/budget based on time of day, week, month, or year. Website sales can go through a great deal of variance over the course of a year. Understanding the specific times at which your conversion rates are highest, and then optimizing your bidding strategy based on that data, can be an efficient way to drive your business. Most major ads and analytics platforms have the ability to report by time of day, week, month and year.