+72.8% of leads come from this one question

Le Boutique had a conversion slump until they rolled out a 3-point strategy that boosted their leads by a massive +72.8%. 📈✨

Here’s their game plan:

1. Pop-Up Question: A window popped up asking, “What’s keeping you from signing up?” 10 seconds after a user landed on the page. 🙋‍♂️💬 They found this simple question incredibly powerful for gathering feedback.Pro Tip: Ask, “What’s the number one thing that prevents you from ___?” to get super insightful answers. It’s helped increase sales by up to 20 times. 💥
2. Analyze Responses: They discovered that common concerns were:
   • “Don’t see why I need to give you my email.” 📧
   • “Can’t see a catalogue of sneakers; don’t want to give my email before seeing them.” 👟
3. Revise CTA: They updated their CTA from “Start buying now” to “Check out 231 sneakers with a discount.” 🔄🛍️

Result? +72.8% more leads! 🚀

Source: Growthhackers