While AirBnB is now well-known as a reliable resource for finding low-cost lodging all over the world, the company initially had to work on expanding its user base, customer base, and reputation.
The company’s founders saw that Craigslist was a popular destination for those seeking alternative lodgings, so they made it possible for AirBnB hosts to automatically duplicate their listing on the site. In what way? quick entry into a sizable niche audience.