increased usefulness by 58% (5 data-driven facts)

Numerous research indicate:

1. Before focusing on a specific section, web visitors examine a page for 2.6 seconds.

2. A reader will give your headline around one second to grab their interest before ignoring it.

3. Usability rises by 58% when a web page’s word count is lowered in half.

4. If a website is more than 250 milliseconds slower than a direct rival, users will visit it less frequently.

5. The ideal text line width should be 45 to 75 characters.