5 Simple Steps to Get 3,000 Quality Leads

Imagine this: your email list grows while you sip coffee in the sun. Sales start rolling in… and you didn’t spend a dime on ads. You just shared what you knew—authentically and strategically. That’s exactly what Sean Bestor did, and he turned Quora into a high-performing, zero-cost lead-generation machine.

By combining smart targeting, storytelling, and a soft-touch CTA, Sean built:

3,000+ quality email subscribers
22,000 Quora followers
8 million+ views on his answers

All organically, just by showing up on a Q&A site most marketers ignore.

Here’s exactly how he did it:

Step 1: Optimize Your Quora Profile Like a Landing Page

Sean began by turning his profile into a mini lead funnel. He:

Fully filled out his bio with authority-building details.
Added a relevant lead magnet—an offer linked directly to his email signup form or landing page.
Positioned himself as both helpful and credible, so that readers clicking on his name would feel safe handing over their email address.

✅ Pro tip: Put your link at the top of your bio where it’s visible without scrolling.

Step 2: Choose High-Leverage Questions to Answer

Instead of spraying random answers everywhere, Sean was surgical in picking where to engage. Here’s how he filtered:

A high follower-to-answer ratio — Look for questions with 7+ followers per answer. That means high interest and low competition.
Lots of followers, few good answers — He hunted for underserved questions where his response could shine.
Room for visuals — He picked questions where he could add a photo or visual hook, like:
- A celebrity reference
- A before-and-after image
- A personal photo to build trust and relatability
Emotionally resonant or story-friendly topics — This made his answers feel human, not robotic.
Relevance to his offer — He only answered questions that tied naturally to his bio and lead magnet.

✅ Pro tip: Bookmark 10–20 high-potential questions and answer a few each week.

Step 3: Use Visuals to Catch Attention in the Feed

On a text-heavy platform like Quora, an image can stop the scroll cold. Sean used:

Celebrity images to spark curiosity
Before-and-after images to show transformation
Personal pictures to humanize his answers

The visual made users pause, the headline pulled them in, and the story kept them reading.

Step 4: Write Truly Great Answers

Sean didn’t just “add value”—he wrote high-quality, thoughtful answers that stood out from the noise.

His answers were:

Well-structured, easy to read
Genuinely helpful, often with personal experience
Sometimes emotional or humorous
Always aligned with his brand and offer

This built trust fast—and it made people want more.

✅ Bonus: Quora occasionally promotes great answers across its platform. That means more reach, more views, and more leads.

Step 5: Add a Soft, Fuzzy Call-to-Action (CTA)

Instead of a hard sell, Sean ended with a gentle nudge—an invitation that felt natural.

Here’s an example of his CTA style:

“If this is something you’re interested in, we’ve written a bunch of helpful articles on it. You can check them out here: [insert link]
I hope they help you with [insert pain point].”

This approach felt more like a recommendation than a pitch—and that’s why it worked.

Bonus: Get Featured in Major Media (Free PR!)

Here’s something most people don’t know: Quora staff sometimes pick top answers to feature on platforms like Inc., Apple News, and The Huffington Post.

Sean’s answers were picked up by all three, which brought him even more visibility, credibility, and traffic—again, for zero cost.

Key Takeaways

Quora still works—but only if you approach it strategically.
A great bio, smart question selection, visual hooks, and emotional storytelling are the keys.
A soft CTA can turn readers into subscribers without feeling salesy.

High-quality answers can even land you mainstream media coverage.