Fair Of Missing Out

One’s FOMO (fear of missing out) can be a potent motivator. One surefire way to get a site visitor to buy is to make them feel like they’re missing out on something popular among their peers. The addition of a time limit to the purchase or registration process increases the urgency with which people will want to act. Set up a social proof prompt in no time with tools like Ryan Kulp’s Fomo.

Scroll to Top