Reach out to your bounced visitors using the Google remarketing tag – increase your ROI by 200%:
- Go to Google Adwords.
- Click “Campaigns” -> “Shared Library” -> then the “View” link inside the “Audiences” box.
- Click “New audience”, and select “Remarketing list”.
- Select “Define a list of visitors by placing a new tag on your site”, and then select “New tag”.
- Set “Membership duration” to 540 days. Save.
- Click the “Tag” link on the right.
- Copy and paste the code to your site.
Google Display Network reaches over 90% of global internet users.
Source: moz.com