Welcome Email

One must make a good impression at the outset. The time spent cultivating new connections and maintaining existing ones in the virtual realm is now equivalent to that spent doing so in the real world. Customers are more likely to make a purchase from an online business if they feel like they are receiving the same kind of individualised service and care that they would if they visited a brick-and-mortar location. Sending a welcome email to each new customer not only allows you to begin nurturing a new relationship, but it also allows you to provide the human touch that many consumers still seek out when doing business with a company from which they have never purchased before.

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