If you want your name to be synonymous with expertise and the go-to source for news in your field, you should be publishing at least once a day on LinkedIn. 📅 This keeps your connections in the loop with the latest industry articles and insights you’ve come across!
A Quick Reminder: The 80/20 Rule for Social Media
When it comes to social media, keep the 80/20 rule in mind:
- 20% of your content should be product-focused. This includes things like product launches, case studies, and customer success stories.
- 80% should be dedicated to sharing industry news or helpful materials. Think articles, blogs, and news stories that your network would find interesting and informative. 📰✨
Striking this balance not only showcases your commitment to your audience’s success but also builds respect and trust among potential clients. By positioning yourself as a valuable resource, you’re more likely to be recognized as an expert in your niche. So, get out there and share those insights! 💼