+6.56% in sales after removing this (study)

Have you seen these buttons before on an online store?
“Find it in store” “Add to cart”

“Add to my wishlist”
“Share this with your friends”

People come to your website for different reasons, so these buttons help you serve all of them and increase your sales. Right?
Wrong.

Everything except “Add to cart” was taken away by WiderFunnel.
So, their sales went up by 6.56 %.

 

Source: www.widerfunnel.com

 

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