Ever seen CTAs like “Schedule a Demo Today!” on websites? 😅📅 This company was all about those CTAs, thinking they’d snag more leads by offering a demo. But here’s the twist:
They A/B tested two CTAs:
- “Schedule a Demo Today!” vs.
- “FREE 5-min Demo Video” 🎥
Results?
- Leads skyrocketed by 245% 🚀
- CTR soared by 738% 😲🔥
Source: Moz
Want to boost your sales? Here are 3 facts that can help:
- 64% more revenue: Website visitors are 64% more likely to buy after watching a video. 💰🎬
- 403% more inquiries: Real estate listings with videos get 403% more inquiries than those without. 🏠📹
- 51% higher conversion: Incorporating videos in email campaigns can boost subscriber-to-lead conversions by 51%. 📧🎥
Source: Videobrewery