You want killer copy? Start by really getting to know your customers. 🔍✨
Here’s the secret: The best copy isn’t just written—it’s spoken. Much of our site’s copy is directly lifted from our chats with customers. Why? Because it talks their talk, not ours. 🗣️💬
Shoot a quick email to every new customer, asking them why they signed up. That way, you get their exact words and reasons, which makes your copy hit the mark every time. 🎯✉️
Source: www.groovehq.com