When you’re Pinterest-scale a tiny 0.1% boost on an A/B test is pop-the-champagne worthy. So imagine the hype when the growth squad saw a 50% spike in conversions! 🥳
Here’s how they pulled it off:
- They put a stop to the endless scroll (yeah, no more mindless pin-binging).
- And then—boom! A cheeky lil’ banner pops up, saying “Sign up to see more of this content.” 🖼️✨
Just that tiny tweak? It pumped their conversion rate by 50%. Simple but genius
Source: www.reforge.com