How Ahrefs did it without creating fresh blog posts to boost organic traffic by 51%

Here’s a sneaky hack for better traffic πŸ•΅οΈβ€β™‚οΈ:

If your bomb blog posts aren’t pulling in the organic traffic they deserve, you might be falling for a classic mistake.

Ahrefs saw a 51% boost in organic traffic by fixing it. πŸš€

What’s the deal? “Keyword cannibalization” – having multiple pages on your site targeting the same keyword. πŸ€¦β€β™€οΈ

Ahrefs had three posts all targeting “anchor text” but from different angles. So, they combined them into one mega-guide and 301-redirected the old URLs to the new content. Boom. Traffic up by 51%. πŸ“ˆ

Moral of the story: Merge, don’t compete. 😎

Source: ahrefs

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